Leading Against Existential Threats

Never mind the standard business threats, here comes an existential threat and you need to adapt as a leader. 

An existential threat poses permanent large negative consequences to humanity which can never be undone. We’ll see what the final statistics say about Covid-19 contagiousness, infection rates and mortality compared to other historical viruses but you can be sure the global and national response to Covid-19 will set a new standard for social responsibility versus personal rights, business continuity and global economic impact.

Given the events surrounding the Covid-19 pandemic, you now get to tackle lockdowns, quarantines, limited services, diminishing support, fear, uncertainty in the supply chain, concerned employees, non-Covid-19 illnesses that make everyone else nervous, returning employees being quarantines, lousy news services, useless politicians, non-specific governing declarations, and new tax and legal policies that give you no integration plan and leave you with more questions than solutions. You didn’t create this game but you do have to play it.

Yes, we are all in this together and it is completely clear that Europe has more balconies than the rest of the world. I appreciate the cute memes, sharing of inspiring quotes and comical videos from my network. I even enjoy how some companies are trying to take advantage of current market conditions for gain even though some of them are below the line. However, there is a different level of leadership and activity necessary for navigating the current times and I would expect to see more of it.  I would consider it the difference between peacetime and wartime leadership. 

The peacetime leader sets big, hairy, audacious goals and tries to grow the business through the entrepreneurial spirit and empowerment of the team.  The wartime leader is too busy fighting the enemy and needs to be in the field leading. The wartime leader is tenacious, committed, responsive, agile, and ultimately accessible to the stakeholders in their efforts. 

Let’s look at some historical figures for some reference; Churchill had courage, imagination, experience, perseverance, the ability to communicate with people and ultimately inspire them.  Reagan had a great capability for adapting to changing realities. He understood growth. He had a sharp eye for danger and recognized the leader’s duty to prepare and protect. He also had a profound respect for the dignity, rights, and responsibilities of the individual.  Lincoln had extraordinary empathy and the ability to put himself in the place of another, to experience what they were feeling and to understand their motives and desires. This gave him influence on friends and foes alike. Military experts list agility, responsiveness, accessibility, adaptability, flexibility, mental and physical resilience, competence, and most importantly character as qualities of a leader. Character is often demonstrated in how closely our actions, decisions and relationships adhere to ethics and values.  

There are, of course, many more examples but these will work to make the point and define what leadership should look like during the Covid-19 pandemic response.  Are we seeing any of this? I would argue we are not, at least not the way traditional news sources are reporting although I have enjoyed watching Governor Cuomo’s objectivity and pragmatism.

What matters right now is how you are leading your team.  Think about how you would be described in the history books when dealing with the next existential threat.  Are you living up to your team’s expectations and needs now?

Here is what I see working for the peers that I respect; Honesty, clarity, transparency and consistency in communication with stakeholders. Specificity, commitment, delegation and accountability to driving the mission of the organization. And resilience, responsiveness, accessibility and empathy with employees.

This is an interesting time in business. People are looking to you for guidance and don’t forget, your family still needs you as well.

 

About Peter C. Rathmann

Husband, Dad, Owner/CEO/President at Allis Tool & Machine Corp. Also President/Owner of SalesTechnik, and CEO/Founder of MKEB2B and the MKE Sales Accelerator

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